Tag Archives: Customer acquisition
A 3 step SEO strategy to maximize organic growth for your startup

A 3 step SEO strategy to maximize organic growth for your startup

There are three options for your growth. The first is ‘blitzkrieg’ style where you push your product out into the market with heavy machinery. The second is having the Facebook-gene that naturally translates into a hockey stick. First option takes lots of money. The second path is pretty rare. The third option is natural growth, [...]

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Rocket Internet CEO on acquiring the right initial customers and scaling up

Rocket Internet CEO on acquiring the right initial customers and scaling up

In this talk Dr Florian Heinemann (CEO of Rocket Internet) shares his insights into the ways that a good business analytics concept is essential to your growth. Florian’s message from his presentation at HackFwd’s Build 0.8 is straightforward: understand who your key customers are, the ones who are responsible for the highest lifetime value, and [...]

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How to Grow and Track Your Startup’s Revenue

How to Grow and Track Your Startup’s Revenue

A talk by Jason Nazar – founder and CEO of Docstoc.

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The Importance of PR for Startups

The Importance of PR for Startups

Rahul Barwani, winner of the Global Entrepreneurship Challenge 2010, discuss different PR strategies and how to get your company on the map in a world with so many start-ups?

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Inbound Marketing for Startups: How to Earn Customers Without Paying

Inbound Marketing for Startups: How to Earn Customers Without Paying

CEO and co-founder of SEOmoz, Rand Fishkin, came to London and spoke at a rather impromptu Hacker News Meetup, held at Forward in Camden.

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How Appature Became Profitable Within A Year – with Kabir Shahani

How does a founder build a multi-million dollar health care tech company in 2 years? Kabir Shahani is the CEO of the enterprise software company, Appature. Appature is a relationship marketing technology that aggregates sales and marketing data and provides marketers with the tools to mine that data, launch multi-channel campaigns, and get rapid analytics. In this [...]

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Big business – the happiness and hardships of building an Enterprise 2.0 startup

Big business – the happiness and hardships of building an Enterprise 2.0 startup

Gustav von Sydow – Big business – the happiness and hardships of building an Enterprise 2.0 startup.

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10 Strategies for Startup Success with Jason Nazar

10 Strategies for Startup Success with Jason Nazar

Jason Nazar, co-founder and CEO of Docstoc, has spent years building his company from a small start-up to a sustainable and profitable business. Watch him break down ten steps he’s developed for starting, maintaining and growing an amazing business from the ground up. Listen to the ten greatest challenges entrepreneurs face, and how to master [...]

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Kevin Rose on How to Take Your Site from One to One Million Users

Kevin Rose on How to Take Your Site from One to One Million Users

Kevin shares the secrets to digg.com and wefollow.com explosive user growth. He covers nine unique strategies that turn passive users into passionate advocates. You’ll learn: 1. How to encourage users to tweet about your app 2. The concept of “The Circle of Life” in web apps and how it affects you 3. Growing your userbase: [...]

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How to do A/B Testing with WordPress

How to do A/B Testing with WordPress

37signals increased their sign-ups by 200% by doing A/B Testing, which you can read about at bit.ly/QSxDj.  However, many people are using WordPress, which makes A/B testing tricky. Here’s Carsonified’s screencast tutorial which shows you how to do it.

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