Tag Archives: Value proposition
Simon Sinek: How great leaders inspire action

Simon Sinek: How great leaders inspire action

Simon Sinek presents a simple but powerful model for how leaders inspire action, starting with a golden circle and the question “Why?” His examples include Apple, Martin Luther King, and the Wright brothers — and as a counterpoint Tivo, which (until a recent court victory that tripled its stock price) appeared to be struggling.

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Drew Houston, Cofounder of Dropbox on Finding Your Way as an Entrepreneur

Drew Houston, Cofounder of Dropbox on Finding Your Way as an Entrepreneur

Drew Houston shares personal moments from starting the cloud-based file storage service Dropbox. Houston touches on the importance of persevering through early challenges at a startup, selecting the right co-founder, and focusing on solving problems to maximize customer happiness.

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Build a Painkiller Product, not a Vitamin

Build a Painkiller Product, not a Vitamin

Talk at the Founder Institute in Sydney by David Jones – Co-Founder of StreetHawk, Founder & CEO of EmUTech (acquired by SurfControl/WebSENSE), and the the Founder & CEO of ThreatMetrix

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Tools for business model generation

Tools for business model generation

Alexander Osterwalder talks at Stanford.

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Is Entrepreneurship Mad Science? Tom Hulme of IDEO

Is Entrepreneurship Mad Science? Tom Hulme of IDEO

Tom Hulme, IDEO Design Director and HackFwd Referrer, talks about entrepreneurship being a form of mad science. There is much chaos and uncertainty, but there are also great formulas for succeeding. We have more computing power in our smartphones than NASA had when they put a man on the moon, “so you have to start [...]

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Marketing that Matters: Transforming your ideas to income (Part 2) – Entrepreneurship 101

Marketing that Matters: Transforming your ideas to income (Part 2) – Entrepreneurship 101

continuation of:

Marketing that Matters: Transforming your ideas to income (Part 1) – Entrepreneurship 101

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Marketing that Matters: Transforming your ideas to income (Part 1) – Entrepreneurship 101

Marketing that Matters: Transforming your ideas to income (Part 1) – Entrepreneurship 101

In this session you learn:

- Why marketing effectiveness often matters as much today as pure product innovation
- How to identify key market trends and better connect with the real needs of potential customers
- How to use “value innovation” methods to competitively design a product as faster, cheaper and better
- Pragmatic ways to position your product and quickly build market acceptance
- How effective marketing must connect to focused business development and sales channel efforts

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The Entrepreneurial Spirit

The Entrepreneurial Spirit

Every company was once a startup. “The Entrepreneurial Spirit” is a documentary shot during StartUp Weekend Baltimore. Four promising teams were chosen to be ‘followed’ during the course of the weekend. The goal was to explore the type of drive and mind it takes to start a company and the steps it takes to get going.

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The Business Model Canvas and Business Model Generation

Designing innovative and sustainable business models requires examining the various components of an organization’s operations, customers, and value proposition.

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Startup Weekend

Startup Weekend

What is an entrepreneur, really? This inspirational documentary shows what it’s like to be an entrepreneur and why entrepreneurship is becoming an increasingly popular career choice.

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